While in the past light yellow Labradors were seen as rarer, exotic, and therefore more desirable, today it is the exact opposite, and red fox "fox red" Labradors are becoming popular again.Īre Labrador red foxes purebred? Of course they are, precisely because their history goes back to the very beginning of the history of this breed. It should also be mentioned that although breeders have long selected mainly light yellow or cream-colored Labradors, in recent years the different shades of yellow Labradors have expanded again. This commercial was filmed for years and years in more than 130 countries, and it is therefore quite likely that the idea common to most people about the labrador retriever has become almost inextricably linked to that of the light yellow labrador.īoth of the events just mentioned probably played an important role in changing people's idea of what a true yellow Labrador is like. Since the mid-1970s, Scottex has used a light yellow labrador as its mascot in its toilet paper advertisement. For this reason, breeders would begin to select almost exclusively light yellow labradors, decreasing fox-red labradors.
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